Tag: business
Tencent Esports on Drawing All-Field Blueprint of Esports, Details Partnerships With Tim Hortons, Shangri-La Group, IKEA, and IEEEMars Hou, vice president of Tencent Games and general manager of Tencent Esports, gave a presentation called “Drawing an all-fields developing blueprint of esports” to start the afternoon agenda...
1 day agoPublished on 2021-06-19- Kojima conspiracies, final E3 thoughts, and more | GamesBeat Decides 201
Hideo Kojima is still negotiating to make a game with Xbox, and that deal is almost certainly going to close soon. You should listen to me.
2 days agoPublished on 2021-06-18 - Esports Media announces Midnite partnership for Esports.gg
Esports Media Inc, the multimedia company behind news outlet Esports.gg, has announced a partnership with esports and sports betting platform Midnite. The deal will see Midnite provide Esports.gg...
2 days agoPublished on 2021-06-18 - Team Vitality Launches Fan Token Through Partnership With Socios.com
Paris-based esports organization Team Vitality announced Friday that it will soon launch its own fan token on fan engagement and rewards app Socios.com. The fan token was developed in partnership...
2 days agoPublished on 2021-06-18 - Team Vitality to launch fan tokens on Socios.com
French esports organisation Team Vitality has announced plans to launch fan tokens on blockchain-based fan engagement and rewards application Socios.com. The deal, in partnership with blockchain...
2 days agoPublished on 2021-06-18 - McLaren Racing unveils multi-year Tezos deal, includes sim racing partnership
UK-based motorsport team McLaren Racing has announced a multi-year partnership with blockchain network Tezos. The deal will see the network become the team’s official technical partner, this...
2 days agoPublished on 2021-06-18 - Casas Bahia Sponsors Fluxo
Brazilian retail giant Casas Bahia announced Thursday it is sponsoring Free Fire organization Fluxo. The deal was closed a few weeks after Fluxo co-founder Bruno “Nobru” Goes was announced as the...
2 days agoPublished on 2021-06-18 - Is it worth it: How much value is FTX really getting out of its $210M TSM deal?
As the days have passed, a few stories have emerged that suggest FTX’s $21M-a-year naming rights investment might be an overspending, based on what FTX is getting back....
3 days agoPublished on 2021-06-17 
AndaSeat and FNATIC Esport team Extend PartnershipAndaSeat continues to serve as the Official Gaming Chair Supplier for Fnatic, to better Fnatic’s performance strategy and players’ health with the latest technology on ergonomics, ensuring...
3 days agoPublished on 2021-06-17- Fnatic Renews Partnership With AndaSeat
Esports organization Fnatic has extended its partnership for another year with gaming chair brand AndaSeat. The company will continue to serve as Fnatic’s official gaming chair partner and continue...
3 days agoPublished on 2021-06-17 - SK Gaming Formally Rolls Out Pizza Party Partnership with Gustavo Gusto
SK Gaming has announced a collaborative deal with pizza brand Gustavo Gusto. The esports organization will host several Pizza Parties in German cities to raise awareness for Gustavo Gusto. SK already...
3 days agoPublished on 2021-06-17 - Talent agency Rumble Gaming adds Renegades to its roster
Esports talent agency and media platform Rumble Gaming has announced the signing of the North American organisation Renegades to its roster of clientele. According to the release, the partnership...
3 days agoPublished on 2021-06-17 - Luminosity Gaming launches fan experience keyboard powered by Keemoji
Enthusiast Gaming-owned esports organisation Luminosity Gaming has entered into a multi-year partnership with fan engagement firm Keemoji. As a result of the collaboration, the organisation has...
3 days agoPublished on 2021-06-17 - CSL Esports Secures First High School Partnership in Washington Area
Collegiate esports tournament services company CSL Esports has signed a partnership agreement with the Washington Interscholastic Activities Association (WIAA). The partnership will profive esports...
4 days agoPublished on 2021-06-16 - Luminosity Gaming Lands Multiyear Deal With Keemoji
Esports organization Luminosity Gaming has signed a multi-year partnership deal with fan engagement company Keemoji. As part of the partnership, the companies have collaborated to create an...
4 days agoPublished on 2021-06-16 - ESPL Signs Bollywood Star Tiger Shroff as its Official Brand Ambassador
Bollywood actor and singer Tiger Shroff has been named the brand ambassador for India’s first franchise-based esports league, Esports Premier League. Financial terms of this new deal were not...
4 days agoPublished on 2021-06-16 - Vivo Sub Smartphone IQOO Sponsors Tencent Global Esports Summit
IQOO, a Chinese smartphone sub-brand of Vivo signed a sponsorship deal with Tencent Esports, becoming the special partner of Tencent Global Esports Summit. The 2021 Tencent Global Esports Summit is...
5 days agoPublished on 2021-06-15 - LCO secures Warner Music Australia partnership
DoorDash LCO, Oceania’s tier-one League of Legends competition, has announced a partnership with record label Warner Music Australia. As LCO’s partner, Warner Music Australia will integrate its...
5 days agoPublished on 2021-06-15 - ORDER enters strategic partnership with Zoomph
Australian esports organisation ORDER has entered into a strategic partnership with social media analytics firm Zoomph. The deal will see the organisation have access to a range of analytics that...
5 days agoPublished on 2021-06-15 - KITKAT CHUNKY partners with Malaysian esports competition University e-League
Nestle-owned chocolate brand KITKAT CHUNKY has announced a partnership with Malaysian esports competition the University e-League. RELATED: KitKat extends LEC deal, partners with LCL and 12 ERLs As a...
5 days agoPublished on 2021-06-15 - Zoomph Partners With Australian Esports Club ORDER
Social media analytics firm Zoomph has announced a strategic partnership with Australia-based esports organization ORDER. As with its other partnerships in the esports space, Zoomph will provide the...
5 days agoPublished on 2021-06-15 
Fall Guys partners with Square Enix to introduce the popular 2B characterMediatonic, the creators of the popular cartoony battle royale game- Fall Guys, has announced a partnership with Square Enix to introduce the popular 2B character from the Nier Automata series to...
6 days agoPublished on 2021-06-14- Team Liquid unveils multi-year Verizon deal
North American esports organisation Team Liquid has signed a multi-year partnership with wireless network operator Verizon. The partnership will see the operator’s logo appear on Team Liquid’s...
6 days agoPublished on 2021-06-14 - Mavix named exclusive chair partner of Nerd Street Gamers
Gaming chair manufacturer Mavix has selected esports infrastructure company Nerd Street Gamers (NSG) as its first national partner. The deal will see Mavix become the exclusive chair partner for...
6 days agoPublished on 2021-06-14 - NSE extends EPIC.LAN partnership
National Student Esports (NSE) has extended its partnership with EPIC.LAN’s esports technical support agency. As a result of the new multi-year partnership, EPIC.LAN will continue to provide its...
6 days agoPublished on 2021-06-14 - Nerd Street Gamers Signs Mavix Gaming Chairs as National Esports Partner
Mavix Gaming Chairs will be the exclusive chair partner for Nerd Street Gamers and its Localhost facilities. The brand will also be the official chair partner of Nerd Street tournaments. The...
6 days agoPublished on 2021-06-14 - X7 Esports unveils sponsorship from Isle of Man Government
Isle of Man-based esports organisation X7 Esports has announced a sponsorship deal with Digital Isle of Man, which is part of the Government’s Department for Enterprise. According to a release,...
6 days agoPublished on 2021-06-14 - XSET partners with Big Brothers Big Sisters of America
As part of the partnership, XSET professional gamers will include the BBBSA logo on their jerseys, and Big Brothers Big Sisters will be featured during live streaming events, social media activations...
1 week agoPublished on 2021-06-13 - Santander Sponsoring FURIA
The esports organization FURIA signed the bank Santander as its newest sponsor. The deal is valid for one year and will see the bank’s brand on all of FURIA’s team jerseys, social media...
1 week agoPublished on 2021-06-11 - Twitch Expands Marketing Partner Program With Chipotle, Ally
Twitch is expanding the marketing opportunity for its owned content properties beyond the competitive Twitch Rivals space. Through the previously launched /twitchgaming channel, the platform will...
1 week agoPublished on 2021-06-11 - Twitch Expands Marketing Partner Program With Chipotle, Ally Bank
Twitch is expanding the marketing opportunity for its owned content properties beyond the competitive Twitch Rivals space. Through the previously launched /twitchgaming channel, the platform will...
1 week agoPublished on 2021-06-11 - XSET announces BBBSA collaboration
Lifestyle gaming organisation XSET has announced a partnership with mentoring organisation Big Brothers Big Sisters of America (BBBSA). The goal of this collaboration is for volunteers (‘Big...
1 week agoPublished on 2021-06-11 - A look inside the University of Portsmouth’s new Esports Coaching & Performance degree
Last week a new esports degree course was announced in the UK. ‘Esports Coaching & Performance’ is a new BSc undergraduate degree at the University of Portsmouth, and was created through a...
1 week agoPublished on 2021-06-11 - Virtus.pro announces partnership with Kingston FURY
Russian esports organisation Virtus.pro has announced a partnership with hardware manufacturer Kingston FURY. According to the release, the cooperation will involve ‘various promotions’ on the...
1 week agoPublished on 2021-06-11 - Dream fakes face reveal amidst “catfishing” rumours
Dream trolls fans back with a hilarious face reveal after a Twitter user leaked a photo claiming it to be the Minecraft superstar that kick opened the gates for plethora of “catfishing”...
1 week agoPublished on 2021-06-11 - Crypto Exchange Company Mercado Bitcoin Sponsors CBCS
The Brazilian Counter-Strike Circuit (CBCS) announced Thursday cryptocurrency exchange company Mercado Bitcoin as its newest sponsor. Mercado Bitcoin will not only have its brand displayed in CBCS...
1 week agoPublished on 2021-06-10 - XSET Partners With Big Brothers Big Sisters of America
Esports and gaming lifestyle company XSET announced Thursday a partnership with Big Brothers Big Sisters of America (BBBSA) to raise awareness on the need for mentorship of young people in America,...
1 week agoPublished on 2021-06-10 - IGC launches Wild Rift Tournament in Brazil, partners with Razer
Immortals Gaming Club (IGC) has announced, through its gaming platform Gamers Club, a League Of Legends: Wild Rift Tournament. IGC also revealed that the event, called Conquest, will be sponsored by...
1 week agoPublished on 2021-06-10 - IGC launches Wild Rift Tournament in Brazil, partners with Razer
Immortals Gaming Club (IGC) has announced, through its gaming platform Gamers Club, a League Of Legends: Wild Rift Tournament. IGC also revealed that the event, called Conquest, will be sponsored by...
1 week agoPublished on 2021-06-10 - Helix eSports strikes GUNNAR Optiks partnership
Esports Entertainment Group’s gaming centre division, Helix eSports has announced a ‘multi-channel’ partnership with Gaming-glasses manufacturer GUNNAR Optiks. According to the release, Helix...
1 week agoPublished on 2021-06-10 - Helix eSports strikes GUNNAR Optiks partnership
Esports Entertainment Group’s gaming centre division, Helix eSports has announced a ‘multi-channel’ partnership with Gaming-glasses manufacturer GUNNAR Optiks. According to the release, Helix...
1 week agoPublished on 2021-06-10 - Team WaR extends Turtle Beach deal
Gaming audio and accessory brand Turtle Beach has announced a new multi-year partnership with Call of Duty Challenger side Team WaR. Turtle Beach became Team WaR’s first gaming accessory partner...
1 week agoPublished on 2021-06-10 - Schalke 04 partners with mattress company Emma
Schalke 04 Esports, the competitive gaming division of German football club Schalke 04, has announced a partnership with mattress firm Emma – The Sleep Company. According to the organisation’s...
1 week agoPublished on 2021-06-10 - Helix eSports Signs Sponsorship Deal With GUNNAR Optiks
Esports Entertainment Group’s gaming center division Helix eSports has announced a partnership with GUNNAR Optiks. Helix facilities will pilot a retail experience for GUNNAR glasses. GUNNAR will...
1 week agoPublished on 2021-06-10 - TSM Partners React to Naming Rights Deal
Esports organization TSM recently announced one of the largest publicly disclosed sponsorship deals in esports history: A $210M USD naming rights partnership with cryptocurrency exchange FTX. The...
1 week agoPublished on 2021-06-10 - Envy Gaming teams up with ProFlowers and USAA
North American esports organisation Envy Gaming has announced two new partnerships with insurance brand USAA and internet commerce retailer ProFlowers. According to the release, both brands will...
1 week agoPublished on 2021-06-10 - HP Gaming Laptop Victus Sponsors Suning Gaming
Victus, a gaming laptop brand of Hewlett Packard (HP), announced on Wednesday that the brand signed a sponsorship deal with Chinese esports organization Suning Gaming (SN) for the League of Legends...
1 week agoPublished on 2021-06-10 - IGC Announces Wild Rift Tournament in Brazil, Razer Signs on as Sponsor
Immortals Gaming Club (IGC) announced that it is including Wild Rift in its Latin American gaming platform service Gamers Club and launching a tournament on it with a $15K (roughly $2.9K USD) prize...
2 weeks agoPublished on 2021-06-09 - Envy Gaming Signs Deals With USAA, ProFlowers
Texas-based Envy Gaming has announced two new partners in ProFlowers and USAA. The deal will cover Envy’s professional teams as well as its content creators and streamers. The brands will also be...
2 weeks agoPublished on 2021-06-09 - ReKTGlobal Signs Deal With Gaming Chair Brand AutoFull
Rogue and London Royal Ravens parent ReKTGlobal has announced a two-year partnership deal with gaming chair brand AutoFull. The deal covers both team brands, and players will collaborate with the...
2 weeks agoPublished on 2021-06-09
